AI 프롬프트: 콘텐츠 제작

I need unique content angles for: [topic/product/service]

Target audience: [who they are, their pain points, what they've already read]
My brand voice: [describe tone]
My unique advantage: [what makes your perspective different — data access, experience, methodology]
What competitors are saying: [paste 3-5 competitor headlines or angles]
AI Overview result for this topic: [paste what Google's AI Overview shows, if applicable]

Deliver:

1. 10 UNIQUE CONTENT ANGLES ranked by differentiation potential
   For each angle:
   - Headline (under 60 chars, scroll-stopping)
   - Core argument in 2 sentences
   - Why it resonates with [audience] specifically
   - AEO defensibility score (1-10): can an AI Overview fully summarize this angle? If 7+, it's defensible. If below 5, AI can replace it.

2. TOP 3 ANGLES — expanded:
   - Content format recommendation (long-form / thread / video / data study / interactive)
   - Distribution strategy (where to publish first, where to repurpose)
   - What original data, experience, or expertise makes this un-copyable
   - Estimated competitive difficulty vs. potential traffic

3. CONTRARIAN TAKE
   - One bold angle that directly challenges industry conventional wisdom
   - The evidence or logic that supports it
   - Risk assessment: provocative enough to get shared, but defensible enough to withstand pushback

4. CONTENT SERIES CONCEPT
   - Connect 4-5 angles into a narrative arc that builds authority over time
   - Publishing cadence and platform strategy
   - How the series creates a reason to follow/subscribe

Repurpose this content across every relevant platform.

Original content:
[Paste blog post, video transcript, podcast notes, or long-form content]

My platforms and audience sizes:
- LinkedIn: [followers]
- Twitter/X: [followers]
- Instagram: [followers]
- Email list: [subscribers, open rate]
- YouTube: [subscribers] (if applicable)
- TikTok: [followers] (if applicable)

Repurpose into:

1. LINKEDIN (3 posts)
   - Post 1: Story hook — personal narrative + lesson
   - Post 2: Data/insight hook — surprising finding from the content
   - Post 3: Hot take hook — contrarian angle that drives comments
   - Each post: full text, hashtags, CTA, best day/time to post

2. TWITTER/X (2 threads + 5 standalone tweets)
   - Thread 1: Educational breakdown (8-10 tweets)
   - Thread 2: Story-driven narrative (6-8 tweets)
   - 5 standalone tweets: quotes, stats, questions from the content

3. EMAIL NEWSLETTER
   - Subject line (3 options with A/B testing rationale)
   - Preview text
   - Full newsletter draft (400-600 words, conversational)
   - CTA aligned with business goal

4. INSTAGRAM
   - Carousel outline (8-10 slides with text for each)
   - 3 Reels concepts (15-30 seconds each, with visual direction)
   - Caption for each with relevant hashtags

5. SHORT-FORM VIDEO (TikTok/Reels/Shorts)
   - 3 scripts (30-60 seconds each)
   - Hook in first 2 seconds
   - Visual direction and text overlay suggestions
   - Trending audio/format suggestions for the content type

6. PULL QUOTES & SHAREABLE ASSETS
   - 5 quotable one-liners for social sharing
   - 3 data visualizations or stat cards to create
   - Key takeaway formatted as an infographic outline

I need compelling hooks for content about: [topic]

Target audience: [who they are and what keeps them up at night]
Platform: [LinkedIn / Twitter / Instagram / Email / Blog / Video]
Goal: [educate / sell / build authority / drive traffic / grow followers]
Tone: [professional / casual / provocative / inspirational / empathetic]
My unique angle: [what I know or have access to that others don't]

Generate 25 hooks in 5 categories:

1. CURIOSITY GAP HOOKS (5)
   - Open a loop the reader can't help but want closed
   - Each should make someone think 'wait, what?'

2. DATA/PROOF HOOKS (5)
   - Lead with a specific, surprising number or finding
   - Suggest real data sources I could verify and cite
   - The number should challenge what the reader assumes

3. STORY HOOKS (5)
   - Open with a specific moment, not a generic scenario
   - No 'imagine this' or 'picture yourself' — drop into action
   - Each should be a micro-story completable in 2 sentences

4. CONTRARIAN HOOKS (5)
   - Challenge conventional wisdom in my industry
   - State the popular belief, then break it
   - Each should be defensible, not just provocative for clicks

5. OUTCOME HOOKS (5)
   - Promise a specific, measurable result
   - Include a timeframe or constraint that adds credibility
   - 'How I [specific result] in [timeframe] with [constraint]'

Then:
- Rank all 25 from strongest to weakest with reasoning
- Tag each with best platform fit (some hooks work on LinkedIn but die on Twitter)
- Flag which hooks need a visual/image to work vs. text-only
- Identify the 3 hooks most likely to drive comments/replies

Score this content and tell me the exact rewrite level needed.

Content: [paste full text]
Content type: [blog post / landing page / email / social post / guide]
Target keyword: [primary keyword, if applicable]
Business goal: [rank on Google / convert visitors / build authority / generate shares]
Target audience: [who this is for]
Original publish date: [when]
Current performance: [traffic, rankings, conversion rate — whatever you have]

Score across 4 dimensions (each out of 25, total out of 100):

1. RELEVANCE & ANGLE (25 pts)
   - Does this address what the audience actually needs right now?
   - Is the angle differentiated from competitors?
   - Is the core argument clear within the first 200 words?
   - Are there outdated references, stats, or advice?

2. CONTENT QUALITY (25 pts)
   - Depth vs. fluff ratio — how much is genuine insight vs. filler?
   - Original value: data, frameworks, case studies, first-hand experience
   - E-E-A-T signals: author expertise evident? Citations present? Real examples?
   - Voice quality: does this sound like an expert or a content mill?

3. STRUCTURE & UX (25 pts)
   - Heading hierarchy: logical, keyword-informed, scannable
   - Paragraph length and readability
   - CTA clarity and placement
   - Visual elements: does this need images, charts, or examples?

4. SEO & DISTRIBUTION (25 pts)
   - Keyword optimization (title, H1, meta, body)
   - Internal and external links
   - Schema opportunity
   - Shareability: would someone send this to a colleague?

Classify rewrite level:
- **Light Touch (80-100):** Minor tweaks — update stats, improve a headline, add 1-2 internal links
- **Moderate (65-79):** Restructure + add 2-3 new sections, update examples, improve SEO
- **Major (40-64):** Significant rewrite keeping best parts — new angle, expanded depth, fresh structure
- **Complete (<40):** Start fresh — the topic is worth targeting but this content isn't salvageable

For each dimension: specific fixes with before → after examples

Build a complete copywriting brief for: [type: landing page / ad / email sequence / sales page / product description]

Product/service: [what you're selling]
Price point: [cost and what's included]
Target customer: [demographics, psychographics, current situation]
Main pain point: [the specific problem your product solves]
Main objection: [the #1 reason they don't buy]
Competitors: [who else solves this problem and how you're different]
Social proof: [testimonials, case studies, numbers you can reference]

Deliver:

1. CUSTOMER AVATAR
   - Detailed paragraph: who they are, what they're feeling, what they've tried that didn't work
   - Their internal dialogue when they find your page
   - The transformation they want (before state → after state)

2. MESSAGING HIERARCHY
   - Primary value proposition (one sentence, crystal clear)
   - 3 supporting benefit statements with proof points
   - 3 objection-handling responses (address specific hesitations)

3. FULL COPY DRAFT
   - Headline (3 options: benefit-led, curiosity-led, proof-led)
   - Subheadline that qualifies the audience
   - Body copy following PAS (Problem-Agitation-Solution) or AIDA framework
   - Social proof section with specific formatting
   - CTA (3 options: direct, soft, urgency-based)
   - Guarantee/risk-reversal statement

4. A/B TEST PLAN
   - 2 alternative headline/CTA combinations
   - What each test isolates (messaging vs. urgency vs. social proof)
   - Success metric and minimum sample size to reach significance

Build a strategic 30-day content calendar for my brand.

Brand/business: [what you do]
Platforms and posting frequency:
- [Platform 1]: [X times per week]
- [Platform 2]: [X times per week]
- [Platform 3]: [X times per week]
Content pillars: [3-5 themes you want to be known for]
Business goals this month: [launch / awareness / leads / sales / community growth]
Upcoming events or dates: [product launches, holidays, industry events]
Team/resources: [solo creator / small team / agency — who makes the content]
Biggest constraint: [time / ideas / consistency / distribution]

Deliver:

1. 4 ANCHOR PIECES (one per week)
   - Long-form content that demonstrates expertise
   - Target keyword and search intent for each
   - How each anchor piece feeds derivative content for the week

2. 30-DAY CALENDAR GRID
   - Specific topic and format for every post on every platform
   - Content type mix: 40% educational, 25% storytelling, 20% engagement, 15% promotional
   - Which posts are original vs. repurposed from anchor pieces
   - Themed days or recurring series that build audience habits

3. PRODUCTION SCHEDULE
   - Batch creation days: when to write, film, design
   - Scheduling days: when to queue everything up
   - Engagement blocks: when to reply and interact
   - Time estimate per content piece

4. CONTINGENCY PLAN
   - 5 'evergreen' posts ready to fill gaps when you fall behind
   - Which posts to skip if you're short on time (and which to never skip)
   - How to repurpose one week's anchor into the next week's lighter content

5. SUCCESS METRICS
   - What to track per platform (not vanity metrics)
   - Weekly check-in: which post types to do more/less of based on data
   - Month-end review template

Write a case study from these details.

Client/customer: [industry, company size, role of decision maker — name if permitted]
Their situation before: [what was broken, missing, or costing them]
What they tried first: [solutions that didn't work and why]
Our solution: [what you did, step by step]
Results: [specific metrics, timeline, and ongoing impact]
Client quote: [direct quote if available — even a rough paraphrase helps]

Deliver:

1. HEADLINE OPTIONS (3)
   - Lead with the result, not the company name
   - Include a specific metric in the headline
   - Under 80 characters

2. FULL CASE STUDY (600-800 words)
   - Problem → Failed Attempts → Solution → Results → What's Next format
   - Written as a narrative, not a report — the reader should feel the frustration and relief
   - Specific enough to be credible, general enough for prospects in similar situations to self-identify

3. DERIVATIVE ASSETS
   - 2-sentence summary for the website portfolio page
   - LinkedIn post announcing the case study (with the most compelling stat as the hook)
   - 3 pull quotes formatted for social media graphics
   - Email snippet to use in sales follow-ups
   - Slide content for a sales deck (problem/solution/result in 3 slides)

4. SALES ENABLEMENT
   - 3 specific objections this case study addresses
   - Which stage of the sales funnel this case study is most powerful
   - How to reference it in a cold email (one sentence)
   - How to bring it up in a sales call (conversational script)

Analyze this content for AI-replacement vulnerability.

My content: [paste full text]
Target keyword: [primary keyword]
Google's AI Overview for this keyword: [paste if available]
Content format: [blog post / guide / landing page / resource]
Business goal: [what this content needs to achieve]

Run this analysis:

1. AI OVERVIEW VULNERABILITY SCAN
   - Which sections of my content could be fully summarized by an AI Overview?
   - Which sections contain information AI cannot generate (original data, first-hand experience, proprietary methodology)?
   - Overall vulnerability score: what percentage of this content's value can AI Overviews replicate?

2. DEFENSIBILITY AUDIT
   For each section, rate defensibility (High / Medium / Low):
   - High: original research, proprietary data, personal experience, unique methodology
   - Medium: curated expertise, specific examples, industry-specific nuance
   - Low: commonly available information, generic advice, definitions, basic how-tos

3. HARDENING RECOMMENDATIONS
   For every Low-defensibility section:
   - Specific way to inject original value (add a case study, share personal results, introduce a framework, cite proprietary data)
   - What to add that AI literally cannot fabricate
   - Whether to cut the section entirely if it can't be hardened

4. STRUCTURAL AI-PROOFING
   - Are key insights buried in paragraphs (easy to extract) or woven into narrative (hard to extract)?
   - Does the content structure reward reading the full piece, or can someone get 90% of the value from skimming?
   - Interactive elements, tools, or templates that can't be replicated in a text summary

5. REVISED CONTENT STRATEGY
   - Which 3 changes would most improve this content's defensibility?
   - What type of original content (data study, survey, expert interviews) would make this the definitive resource?
   - Is this keyword still worth targeting, or should you pivot to a less AI-vulnerable angle?